Our Story
A family-owned business built on passion, craftsmanship, and a commitment to quality — from our studio in Cirencester to customers worldwide.
Why Choose Patches "R" Us?
Patches 'R' Us is a proud part of Riley & Jojo Limited, a family-owned business built on passion, craftsmanship, and a commitment to quality. Founded by a dedicated couple with a shared vision, we've grown into a trusted partner for custom patches, personalised embroidery, and a wide range of bespoke merchandise solutions.
At Patches 'R' Us, family is at the core of everything we do. It shapes how we connect with our clients — whether you're an individual crafter, a sports team, or a large agency seeking reliable custom merch. We understand that every project is personal, and we bring that same care and attention to detail to every order, no matter the size.
We're more than just patches.
Our expertise extends across a diverse range of custom services designed to help businesses and organisations bring their branding and creative ideas to life. From bespoke embroidered patches to fully custom merchandise, we deliver solutions tailored to your needs with precision and professionalism.
What Sets Us Apart
The values that drive everything we do.
Family-First Values
Every order is handled with care, respect, and the personal touch of a close-knit team.
Craftsmanship & Quality
We use premium materials, expert embroidery, and rigorous quality checks for every item.
Trusted Partnerships
From crafters to agencies, we're a reliable partner for brands big and small across the UK.
Creative Solutions
Got a wild idea? We love a challenge and bring creative visions to life with custom designs.
Our Journey
From a kitchen table idea to a trusted name in custom patches and merch.
The Beginning
Patches 'R' Us was born — founded to fill a gap in the UK market for quality patch letters and custom embroidery. What started as a passion project quickly grew into something bigger.
Growing the Range
We expanded beyond patch letters into decorative patches, custom embroidery, and personalised products — serving crafters, parents, and small businesses across the UK.
Going Custom
Custom embroidery and B2B services took off. We started working with marketing agencies, sports teams, schools, and big brands — delivering bespoke patches and merch at scale.
Where We Are Today
Operating from our studio in Cirencester, shipping globally, and proudly serving everyone from DIY crafters to TV & film productions. Still family-run. Still obsessed with quality. 💪
Who We Work With
From bedroom crafters to global brands — we serve them all with the same care.
DIY Crafters & Parents
Personalise school uniforms, upcycle clothing, or add flair to bags and jackets with our ready-made patches.
Agencies & Brands
Custom patches, lanyards, badges, and branded merch for marketing campaigns, events, and corporate gifting.
Teams & Organisations
Sports teams, schools, dance groups, and clubs — we create custom patches and embroidery for groups of all sizes.
Choosing Patches 'R' Us means working with a partner who values your vision, delivers consistent quality, and supports your brand's growth. We're passionate about helping you make a lasting impression through custom products that truly stand out.
Ready to Start Your Custom Project?
Whether it's one patch or a thousand — we'd love to hear from you.
✉️ team@patchesrus.co.uk | 📞 01296 792 689